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AI SEO: The First Five Things to Do Today

By the 5digital Engineering Team · Updated August 2026

Check robots.txt, run a visibility audit across four assistants, complete your Business Profile, add a direct answer to your top page, and ask five customers for reviews.

Doing this yourself?

Everything in this guide is work you can do with time and free tools.

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Why this matters

An afternoon of work that most competitors have not done. AI assistants have become a normal step in buying research, and the businesses named in those answers capture enquiries the rest never see. The work is mechanical rather than mysterious: make your facts extractable, make your identity consistent, and make sure the crawlers can read you.

What to do

Start with crawler access in robots.txt, because it is the fastest fix and the most common blocker. Then restructure your most important pages so each answers its question in the first 40 to 55 words with headings phrased as real questions. Add Organization, LocalBusiness, Service and FAQPage schema. Make your business name, address and phone identical everywhere online. Finally, work to appear in the third-party sources your engines already cite.

How to verify it worked

Ask the assistants the same buying questions monthly and log which name you. This is more reliable than analytics, because AI answers frequently produce no click at all. Brand search volume in Search Console is the other honest signal, and it rises before referral traffic does.

Frequently asked questions

Can I pay to be recommended by an AI assistant? No. There is no paid placement in AI answers. Visibility is earned through the signals above.

How long does this take? Weeks to a few months, and faster than classic SEO because these systems retrieve live sources rather than waiting for rankings to settle.

Does classic SEO still matter? Yes. AI systems lean heavily on what already ranks and what third parties say about you, so the two reinforce each other.

How do I know it is working? Ask the assistants your buying questions monthly and record who is named. You can verify any claim yourself in thirty seconds.

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